Choosing between Restaurant Africa and The Reunion - A Souvenir, Gift, and Resort Show is a decision that can define your trade show year. Both events serve the travel & hospitality industry, but they attract different audiences, offer different opportunities, and demand different investments. Here is an honest, data-driven comparison.
Restaurant Africa: The Profile
Restaurant Africa takes place in Lima, Peru at Centro de Exposiciones Jockey, scheduled for 22 - 26 May 2026. The event attracts approximately 800+ attendees and 500+ exhibitors.
Booth pricing: $1,500 - $8,000.
International travel & hospitality trade fair bringing together exhibitors from around the world
The Reunion - A Souvenir, Gift, and Resort Show: The Profile
The Reunion - A Souvenir, Gift, and Resort Show takes place in Las Vegas, NV, scheduled for April 14-16, 2026. .
Booth pricing: $3,000 - $15,000.
Head-to-Head: What the Numbers Say
Hospitality trade shows are where destinations, properties, and travel technology providers compete for distribution partnerships. The buyers in attendance control significant booking volume. Relationship building is paramount because hospitality deals are built on trust and long-term partnerships.
When evaluating Restaurant Africa against The Reunion - A Souvenir, Gift, and Resort Show, the raw numbers only tell part of the story. Attendee quality, geographic reach, and the caliber of speakers and programming all influence the true value of each event.
Cost Comparison
Direct booth costs are just the entry fee. The total cost of exhibiting includes design, shipping, team travel, accommodations, and marketing. Exhibiting in Lima versus Las Vegas may involve significantly different travel and lodging expenses, which can swing the total investment by thousands of dollars.
Calculate cost per qualified lead for each event. The show with the lower booth rental is not always the better investment. A more expensive show that delivers higher-quality leads may generate a better return per dollar spent.
"Do not ask which show costs less. Ask which show makes you more."
-- Center for Exhibition Industry Research
The Verdict
Both Restaurant Africa and The Reunion - A Souvenir, Gift, and Resort Show serve the travel & hospitality community, but they serve different segments of it. The right choice depends on three factors: where your target customers are concentrated, what your budget can support, and which event aligns with your strategic priorities for the year.
Companies with sufficient budget should consider exhibiting at both to maximize market coverage. If forced to choose one, start with the event where your existing customers are already present — expanding within a warm network is always more efficient than breaking into a cold one.
Use our ROI Calculator to model both scenarios and browse our complete show directory to explore alternatives.
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