InterConnect Broadcasting

• DatesJanuary 21–22, 2027 (expected)
• VenueRiocentro
• LocationRio de Janeiro, Brazil
• CategoryArts & Entertainment

Expected dates, not yet confirmed. These dates are projected from the previous edition of InterConnect Broadcasting. The organizer has not confirmed them yet, so check with the organizer before you book travel or pay for anything.

About InterConnect Broadcasting

InterConnect Broadcasting is an arts and entertainment industry event expected to take place January 21–22, 2027 at Riocentro in Rio de Janeiro, Brazil. It runs for two days, opening on Thursday and closing on Friday. With about 14 weeks to go, exhibitors still have time to order booth services and book hotels at reasonable rates.

Shows like this one typically draw producers, venue operators, promoters, gallery and studio professionals, technicians and media buyers. We have not been able to confirm an official website for this show yet, so contact the organizer before making any plans.

ShowFloorTips is an independent guide and is not affiliated with the organizer. Dates, venues and rules can change, so confirm the details with the organizer before you book.

What to expect at InterConnect Broadcasting

Arts and entertainment events mix creative and technical audiences. Expect networking-heavy days, showcases and performances, and visitors who value portfolios and live examples over brochures.

Two days go by quickly. Book your most important meetings for the first morning, when visitors are fresh, and keep the second afternoon for follow-up conversations at the booth. Expect most visitors to be producers and their colleagues, often with a short list of suppliers they want to see.

How exhibitors should prepare for InterConnect Broadcasting

Here is a working timeline counted back from the opening day, January 21, 2027 (expected date, so adjust once it is confirmed):

1. 16 weeks before (Oct 1, 2026) · date passed, do it now if you haven't
   Confirm your booth space and read the exhibitor manual. Book hotels near Riocentro while rates are still normal.
2. 8 weeks before (Nov 26, 2026)
   Order booth services (power, internet, furniture, cleaning) before the early-rate deadlines, and send graphics to print.
3. 4 weeks before (Dec 24, 2026)
   Ship freight to the advance warehouse if the organizer offers one. Book meetings with the visitors you most want to see. Set up lead capture and train the team on it.
4. One week before (Jan 14, 2027)
   Confirm freight arrived, share the staffing schedule, charge every device, and test your lead capture app with Wi-Fi turned off.

Preparation tips for arts and entertainment shows

• Prepare a short reel or portfolio that plays without sound; exhibit halls are loud.
• Schedule meetings with venues, promoters or buyers ahead of time.
• Check rights and licensing for any music or video you plan to play at the booth.

Booth tips for InterConnect Broadcasting

• Show work, not slides: screens, samples or a live demonstration.
• Ask what the visitor is producing next and when.
• Have a simple way to share your portfolio digitally after the conversation.
• Walk the hall at Riocentro during move-in to see which entrances and aisles carry the most traffic, and set up your booth so it faces that flow.
• Give every person on the booth a clear role (greeting, demos, qualifying) so nobody waits for someone else to start a conversation.
• If you expect local buyers in Brazil, bring key material in the local language as well as English, and have prices ready in the local currency.
• Capture every conversation the moment it ends: scan the badge or card, add a one-line note about what the visitor needs, and rate the lead hot, warm or cold. Notes written that evening are already half forgotten.

For a full list of what to bring, use the free booth checklist, and plan the money side with the trade show ROI calculator.

Following up leads after InterConnect Broadcasting

Most of the value of a trade show is created after it closes. Creative projects often start months later, so stay in touch with useful updates rather than repeated pitches.

1. Within 24 hours (by Jan 23, 2027)
   Send a short personal email to every hot lead. Mention one detail from your conversation so they remember you.
2. By Jan 25, 2027
   Send everything you promised at the booth: prices, samples, demo links. Log each lead in your CRM with its rating and notes.
3. By Feb 5, 2027
   Make a second, useful touch: a case study, a short video or an answer to the question they asked. Warm leads often reply to this one.
4. By Feb 21, 2027
   Review results: how many leads became meetings, what each lead cost, and whether InterConnect Broadcasting is worth returning to.

Ready-to-edit messages for each step are in our trade show follow-up email templates.

Getting to Rio de Janeiro

InterConnect Broadcasting takes place at Riocentro in Rio de Janeiro, Brazil. Check the official website for the exact hall and address, then compare flights into the nearest major airport with train or car options from nearby cities.

Because these dates are not confirmed yet, avoid non-refundable bookings until the organizer announces them. Our city travel guides cover hotels, transport and budgeting for the busiest show cities.

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